Masterclass on the topic Country Brand Management and Tourism Summits
On May 7, at 12:00 at International Black Sea Univerisity, invited Professor from Amsterdam University of Applied Science, Clarence Van Der Putte delivered dynamic and interactive 2 hours Masterclass on the topic: Country Brand Management and Tourism Summits
Subjects were:
- Intro
- Strategic Marketing Planning
- Marketing strategies
- Country Brand management
- Tourism Summit as a Promotion tool of a country
- Pressure cooker
- Q&A
Participants of the Masterclass were awarded certificates.